New week, new improvements for AWR!
Estimated Visits by keyword
The monthly traffic estimates are now available down at keyword level, in the Keyword Ranking report.
The Estimated Visits metric is calculated considering 2 of the most important factors: ClickShare &
Google's Search Volume
. This is basically forecasting the maximum amount of traffic a keyword can generate for your website. The Estimated Visits KPI is only available for keywords Top 20 ranking keywords, and changes are calculated with the previous period.
Visibility table widgets - custom metric selection
Custom metrics can now be selected for the Visibility reports -> Websites & Search Engines.
Unlike before, when all 24 metrics were selected by default, you can no choose which KPIs are relevant for your client and achieve a more focused performance overview:
SERP snapshot report: Page delimiter & monitored websites ranking positions
The SERP snapshot now shows the position you are your monitored competitors are ranking for, as well as a page delimiter.
